Great Ideas Start with a Great Team
Our ventures start with bold ideas and the right people to bring them to life. Our team is made up of visionary leaders, seasoned entrepreneurs, and industry experts committed to building and scaling transformative companies.
Meet Our Founder

José Luis Flórez, Ph.D.
Managing Partner & Founder
I am a mathematician and Ph.D. in Artificial Intelligence with over 25 years of experience developing advanced machine learning methodologies, algorithms, products and ventures.
I began my career at SAS, a pioneer in machine learning in the '90s. That experience led me to found Neo Metrics, a European leader in advanced analytics and top performer in the KDD Cup 2007. Neo Metrics was acquired by Accenture, where I became Global Director of Data Science. I later launched Touchvie, an AI platform that made watching TV an interactive experience, and then founded Dive, a company with proprietary technology in computer vision and generative AI.
Throughout this journey, I’ve had the privilege of being an active contributor to the evolution of Artificial Intelligence to improve processes, empower individuals, and enhance organizations.
The creation of Halioooo is the natural outcome of that journey to turn powerful ideas into impactful companies that solve meaningful problems.
Advisory Board: Experience That Drives Innovation
Our advisory board is a powerhouse of strategic thinkers, investors, and innovators who bring decades of experience across industries. Their guidance helps us identify opportunities, mitigate risks, and accelerate growth for the startups we build.

Eng. Víctor Rubira
Strategy & Operations, Co-Founder
Master in international management at Thunderbird, Víctor started his career in marketing at P&G, and Mars. He has been CEO of Philip Morris/Kraft, Nabisco and Novartis in several countries. Now heads RUBIBOO combining consulting with Angel investing.

Ana Arias Urones, Ph.D.
International Strategy
Ana is an expert in foreign investment currently serving as the Head of Strategic Projects at Envision Group, a global leader in green technology. Previously she held the role of Senior Advisor on Economic Affairs at the Prime Minister's Office in Spain. She has worked across Asia, Latin America, Europe, and Africa, as a staff for multilateral institutions and private companies.

Francisco Herrera, Ph.D.
AI Research and Innovation
Francisco, a prominent AI researcher, is Professor of Computer Sciences & Artificial Intelligence at University of Granada and won Spain’s National Award in Computer Science. At Adia Lab, he drives cutting-edge AI and data science.




Isabel Fernández, Ph.D.
AI Strategy & Talent
Isabel, Rector of Universidad Alfonso X, is a leader in education and digital transformation, advising Telefónica Tech and integrating AI into learning. She has been Managing Director of Applied Intelligence at Accenture.

Álex Barrera
Tech Disruption & Entrepreneurship
Álex, Editor in Chief at The Aleph Report, specializes in tech strategy, innovation, and venture capital. He co-founded startup accelerators, mentors globally, and teaches at IE Business School.

Ricardo Ruiz, M.D., PhD.
Innovation at Health
Dr. Ricardo Ruiz, founder of the International Dermatological Clinic, is an internationally recognized dermatologist with a solid background as a scientist, innovator, and practitioner.

Aline Neumann
Marketing for Health and Wellness
Aline is the visionary founder of Metodo-R an innovative approach to dermatological care focused on delivering optimal skin health and aesthetic results.

Fermín Soneira
Industry & Engineering
Fermín is the CEO of the Audi and SAIC Cooperation Project, spearheading innovation in premium, intelligent vehicle platforms.


Luis Palacios
Tech-Business Development
Luis is a seasoned technology leader who served as EMEAR South CTO at Cisco Systems, leading innovative network solutions and digital transformation initiatives.


Eduardo García-Rico, M.D., Ph.D.
Scientific Advisor for Health
García-Rico is a renowned oncologist and researcher, serving as Head of Medical Oncology at Hospital Universitario HM Torrelodones and a professor of medical ethics and history at HM Faculty of Health Sciences, UCJC.